Editors’ Picks

oOh!media integrates its DOOH inventory with Hivestack’s supply-side platform for programmatic buying (oOh!media)

oOh!media has appointed Hivestack and Vistar Media as Supply-Side Platform (SSP) partners ahead of the launch of its new programmatically traded inventory. As a market leading programmatic digital out of home (DOOH) adtech company, Hivestack will complement oOh!’s ongoing relationship with Vistar Media, which remains an SSP provider. oOh! […]

oohmedia.com.au · Promoted content
Mon, Apr 17, 2023 at 2:05 PM

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Programmatic DOOH campaign case study: MAC Liquid Lip Color in Turkey (Awarion)

MAC Turkey’s programmatic OOH campaign with Awarion optimised DOOH inventory in two malls based on store traffic and sales data. Check out the video for the results. […]

awarion.com · Promoted content
Mon, Apr 17, 2023 at 2:03 PM

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In a surpise move, National Bank of Canada FI Acquires 40,000 Shares in Digital Billboard maker Daktronics Inc (Best Stocks)

by Roberto Liccardo. National Bank of Canada FI has acquired 40,000 shares in the technology powerhouse, Daktronics Inc. With a market capitalization of $257.34 million and boasting a P/E ratio of -16.17, this investment is poised for significant returns. […]

beststocks.com
Mon, Apr 17, 2023 at 1:43 PM

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New ad sales platform signs deals with US DOOH networks adPlanet and Velocity to sell inventory on their 10,000 screens

Crackle Connex, part of Chicken Soup for the Soul Entertainment, continues to scale operations. Crackle Connex, a new advertising sales platform that simplifies the advertising buying process, has signed deals with two of the fastest growing Digital Out-of-Home (DOOH) networks in the US – rapidly scaling its reach to over 10,000 video screens. […]

Businesswire
Mon, Apr 17, 2023 at 1:29 PM

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New digital signage and AV event: Commercial Integrator Show September 7-9, 2023, in Denver, CO

Co-located with CEDIA Expo from September 7 to 9, 2023, in Denver, CO, Commercial Integrator Expo meets a market need among fixed-installation commercial AV professionals and technology managers. The new show offers an opportunity to meet new attendees, generate strategic business opportunities, and connect with commercial and residential integrators and technology managers at one event. […]

commercialintegrator.com
Sun, Apr 16, 2023 at 2:18 PM

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Why you should not record your billboard lease (record a lease memorandum instead) (Billboard Insider)

Andy Goodman, Age Advertising. […]

billboardinsider.com
Fri, Apr 14, 2023 at 5:46 PM

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Outfront Media Canada LP and RCC Media Inc. to deploy 39 digital bridge overpass screens and 8 large format digital bulletins

The rollout of these assets is already well underway with the majority expected to be completed in 2023. The first 7 Digital Bridge Overpass screens are already live in London, Ontario, providing Outfront with a new market of coverage. These new locations in London provide excellent coverage of this key market with this iconic product with best-in-class sightlines and strong occupancy at launch. […]

Outfront Media Canada
Fri, Apr 14, 2023 at 5:38 PM

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How OOH and DOOH owners can monetize and democratize their assets: free white paper (DoohClick)

Market fragmentation doesn’t help with a myriad different providers obscuring the OOH value chain. And this is causing market confusion as tech suppliers jockey for business. […]

doohclick.com
Fri, Apr 14, 2023 at 3:22 PM

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AVIXA Details Its Digital Signage Plans For InfoComm In June, Including A Sixteen:Nine Mixer (16:9)

AVIXA, the pro AV-focused trade organization, has released its digital signage event and programming plans for the 2023 edition of InfoComm, June 10-16 in ... […]

sixteen-nine.net
Fri, Apr 14, 2023 at 10:02 AM

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Help Size And Rank The Digital Signage Industry Through This Survey (16:9)

Two things happen all the time for me with respect to the size and characteristics of the digital signage software and services market: Industry ... […]

sixteen-nine.net
Fri, Apr 14, 2023 at 8:59 AM

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Dubai Luxury Resort Invests Heavily in Fine Pitch LED And MicroLED Displays (16:9)

Fine pitch LED and microLED are big visual features at a glitzy new resort in a place where budgets are often not all that ... […]

sixteen-nine.net
Fri, Apr 14, 2023 at 7:56 AM

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Vistar Media pitches the capabilities of its programmatic DOOH platform (Open Mic on The Drum)

by Marissa Bernstein. Programmatic digital out-of-home (DOOH) offers a high-impact way for brands to get their message out around specific culturally-relevant moments without the exceptionally high costs or lead times associated with traditional tentpole advertising. […]

thedrum.com
Fri, Apr 14, 2023 at 12:10 AM

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PPDS approves content and device management solution by Telelogos for the new Philips Tableaux series of Advanced Colour ePaper displays

Amsterdam, April 2023: PPDS, the exclusive global provider of Philips professional displays, has approved Telelogos software as the very first remote device management solution for the new Philips Tableaux range of Advanced Colour ePaper displays. […]

PPDS
Thu, Apr 13, 2023 at 10:56 PM

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Factors that are facilitating or inhibiting the growth of programmatic DOOH in India (Media4Growth)

Gulab Patil, Founder & CEO, Lemma in an interview with Rajiv Raghunath. There is a prevailing opinion that pDOOH solutions being offered to the industry in India are not truly programmatic. What is your view on this? […]

media4growth.com
Thu, Apr 13, 2023 at 10:38 PM

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Creative Realities Signs Agreement to Supply and Deploy up to 5,000 Additional Screens for Starlite Media DOOH Network Expansion

Creative Realities, Inc. (“Creative Realities,” “CRI,” or the “Company”) (NASDAQ: CREX, CREXW), a provider of digital signage and media solutions, has signed a new agreement to deploy infrastructure solutions for up to 5,000 digital media assets for the Starlite Media network at large outdoor shopping centers anchored by big boxes and supermarkets throughout the United States. […]

Creative Realities · Promoted content
Thu, Apr 13, 2023 at 10:20 PM

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