Editors’ Picks

DPAA’s November Retail Media Month

Global Webinars, London Town Hall, Articles and Digital Resources Highlight Power of Retail Media and In-Store Retail Networks in Digital Out of Home (DOOH) Advertising  Ecosystem Events and resources for the month include:   November 6, 8amPT/11amET/4pmGMT – A Dell Case study, presented by Displayce, on how programmatic DOOH can support brand marketing within retail media environments. […]

dpaaglobal.com · Promoted content
Wed, Oct 30, 2024 at 12:11 AM

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Super Typhoon Leon Making A Halloween Visit To Taiwan (16:9)

Today was supposed to be another big day in Taiwan visiting display manufacturers and talking about future technologies for a big report I am ... […]

sixteen-nine.net
Wed, Oct 30, 2024 at 12:10 AM

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Charlotte’s NASCAR Track Upgrades To 200 Foot Wide LED Board (16:9)

Charlotte Motor Speedway in North Carolina has lit up one of the larger LED displays on the planet – a 200 foot wide by ... […]

sixteen-nine.net
Wed, Oct 30, 2024 at 12:10 AM

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New ChromeOS hardware for digital signage to be launched (Invidis)

by Florian Rotberg. Google’s commitment to ChromeOS in the digital signage market needs no further proof by this point. Among integrators, CMS developers, and end customers, word has gotten around that ChromeOS is indeed a viable alternative to Microsoft Windows, Linux-based SoC operating systems from Samsung, LG, and others, as well as Brightsign. […]

invidis.com
Tue, Oct 29, 2024 at 5:51 PM

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This digital billboard took eight days from the initial call to installation (Billboard Insider)

When a last-minute lease opportunity arose, Gordon Outdoor’s team turned to Media Resources for help. Jeff Gordon, Owner of Gordon Outdoor, reached out to Jeff Rushton, President and CEO of Media Resources, to assess the feasibility of creating a custom digital display measuring 24 feet high by 36 feet wide. […]

billboardinsider.com
Tue, Oct 29, 2024 at 5:46 PM

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What OOH ad buyers wish OOH sales reps knew – Part 1 (Billboard Insider)

Kevin Gephart. To sell more OOH faster we must know what buyers, in this case professional buyers, want from sales reps. I interviewed Ali Broback, Chief Client Officer, Partner at ODN, and Matt Borders, VP of Media, at ODN to uncover the things they want OOH sales reps to know. […]

billboardinsider.com
Tue, Oct 29, 2024 at 5:40 PM

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Many baby boomer-owned AV businesses lack succession plans, making them prime candidates for acquisition (Commercial Integrator)

Ari Fuchs, managing director of The DAK Group.. Furthermore, the rapid evolution of technologies, along with the growing complexity of IT infrastructure, has created a demand for deeper expertise and more specialized competencies. […]

commercialintegrator.com
Mon, Oct 28, 2024 at 4:47 PM

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Despite lack of measurement, some brands turn to OOH as online ad rates rise due to political advertising (Modern Retail)

By Gabriela Barkho. With the election quickly approaching, some companies are facing more expensive digital ad rates as political candidates and retailers battle for Americans’ attention. In turn, some are trying to break away from the pack by also running analog holiday campaigns through out-of-home, direct mail and print. […]

modernretail.co
Mon, Oct 28, 2024 at 4:39 PM

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JCDecaux will not pursue the acquisition of Clear Channel Spain business

JCDecaux SE (Euronext Paris: DEC), announced on 30 May 2023 that it had signed an agreement with Clear Channel Outdoor Holdings, Inc. to acquire its business in Spain through the acquisition of the entire share capital of Clear Channel Spain, subject to approval by the Spanish competition authority (Comisión Nacional de los Mercados y la Competencia, the "Spanish Authority"). […]

JCDecaux
Mon, Oct 28, 2024 at 3:14 PM

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Clear Channel Outdoor will continue operations in Spain following JCDecaux’s withdrawal from the acquisition deal

SAN ANTONIO, Oct. 28, 2024 -- Clear Channel Outdoor Holdings, Inc. […]

Clear Channel Outdoor
Mon, Oct 28, 2024 at 3:11 PM

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Regulatory Concerns Scuttle Clear Channel Outdoor, JCDecaux Spain Deal (MarketWatch)

By Colin Kellaher. Clear Channel Outdoor's plan to sell its business in Spain to JCDecaux SE has fallen apart over regulatory concerns. The companies on Monday said they terminated the deal, worth about $81 million when it was unveiled in May 2023, due to commitments required by Spain's National Markets and Competition Commission. […]

marketwatch.com
Mon, Oct 28, 2024 at 3:01 PM

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Ireland’s OOH audience: 84% to shop on Black Friday and Cyber Monday (Adworld)

Aaron Poole, marketing executive, PML Group. Previous iQ research this year highlighted OOH’s ability to prompt seasonal spending. 63% of respondents rated bus stop ads as effective in driving purchases during key events, with 27% considering them extremely effective. […]

adworld.ie
Mon, Oct 28, 2024 at 2:58 PM

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What’s new with ChromeOS for enterprise, including digital signage (Chrome Unboxed)

By Robby Payne. We recently attended the Chrome Summit 2024, an event that dives deep into the world of ChromeOS in the enterprise sector. While we tend to generally focus on consumer-facing Chromebooks and software, this event provided a fascinating glimpse into how ChromeOS (and ChromeOS Flex, by extension) is being leveraged in all sorts of ways in various industries. […]

chromeunboxed.com · Promoted content
Mon, Oct 28, 2024 at 12:10 AM

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Eco-friendly, battery-powered E Ink poster brings high-impact, low-maintenance signage to retail (AVNetwork)

Praevar is releasing its 32-inch E Ink Spectra 6 display this November. The digital signage solution is engineered for indoor advertising and retail environments. […]

avnetwork.com
Sun, Oct 27, 2024 at 4:05 PM

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M&A: Eletromidia Brings Software Supplier 4YouSee In-House; Touchsource Bolsters Wayfinding Through Oppna Digital Deal (16:9)

A couple of acquisition stories this week – the larger of them coming out of Brazil, where the biggest DOOH media owner has acquired ... […]

sixteen-nine.net
Sat, Oct 26, 2024 at 5:39 AM

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