Tuesday, January 21, 2025

Editors’ Picks

Monday, November 6, 2023 Mon, Nov 6, 2023

Bell Media launches the first campaign that synchronizes radio ads with digital billboards, TV and online platforms (Bell Media Canada)

Bell Media has unveiled Streets-to-Screens, a multiplatform program, brought to market for the first time in collaboration with Desjardins, which spans TV, Radio, Out-of-Home, and Digital. Streets-to-Screens leverages Bell Media’s exclusive ad-synching Radio-to-Road program, where select roadside digital boards synchronize with advertisements on specific radio stations. […]

bellmedia.ca
Mon, Nov 6, 2023 at 12:17 AM

Sunday, November 5, 2023 Sun, Nov 5, 2023

Saturday, November 4, 2023 Sat, Nov 4, 2023

Victorinox is running an OOH and DOOH campaign in European and Latin American airports (Duty Free News International)

Running from July to November, the OOH campaign in Europe includes high-profile visibility on screens in departures and baggage reclaim at Munich, Zürich and Hamburg airports. The promotion highlights Victorinox’s ‘Master the Moment’ campaign, which showcases the multiple uses of the brand’s Swiss Army KnifeTM, as well as the vibrant Classic Colors Swiss Army KnifeTM line. […]

dfnionline.com
Sat, Nov 4, 2023 at 8:00 PM

Friday, November 3, 2023 Fri, Nov 3, 2023

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