Friday, March 14, 2025

Editors’ Picks

Friday, March 13, 2015 Fri, Mar 13, 2015

Philly’s Changing Skyline: Bill would transform city streets into digital billboard (philly)

A Philadelphia taxi ride used to be one of those luxurious indulgences where you could escape, however briefly, from your over-scheduled life and spend a few precious minutes staring out the window, lost in thought. Now every trip begins with a backseat television screen laying claim to your eyeballs. At least you still have the option of hitting the off button. […]

philly.com
Fri, Mar 13, 2015 at 6:27 PM

Thursday, March 12, 2015 Thu, Mar 12, 2015

South Africa: The new OOH currency is worth its weight in gold

The modernity, sophistication and validity of the new Out of Home Measurement Council (OMC) currency is the talk of the town. South Africa media agencies will finally have something they have been waiting for, a valuable and easily accessible audience measurement for OOH, that will make planning a breeze, and provide the statistical weight necessary to justify OOH spend to clients. […]

mediaupdate.co.za
Thu, Mar 12, 2015 at 12:11 AM

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