Wednesday, November 27, 2024

Editors’ Picks

Tuesday, February 20 Tue, Feb 20

Talon integrates with Out There 360 agency platform to develop and execute DOOH campaigns for luxury advertisers (Media Village)

Headquartered in Milan, Out There 360 has extensive experience in the luxury fashion space, including partnerships with several of the most prominent luxury brands. Talon will be fully integrated into Out There 360's North American strategy and planning process, maximizing OOH's impact and effectiveness for clients in this key region. […]

mediavillage.com · Promoted content
Tue, Feb 20 at 12:22 AM

NASCAR races to get trackside digital signage (DSToday)

ANC, a multimedia designer and integrator, has partnered with Joe Gibbs Racing (also known as JGR) to create trackside digital signage for NASCAR races. The four digital signage displays are scheduled to debut at the next Daytona 500 in the form of front track-facing digital signage on the primary pit boxes four JGR teams: Denny Hamlin-Chris Gabehart (No. 11); Martin Truex Jr.-James Small (No. […]

digitalsignagetoday.com
Tue, Feb 20 at 12:10 AM

Monday, February 19 Mon, Feb 19

Billboard Insider’s 2024 list of the 20 biggest North American bulletin/poster companies (Billboard Insider)

The 20 biggest North American Billboard Companies ranked by faces Rank Company Name Displays Website 1 Lamar Advertising        160,200 www.lamar.com 2 Clear Channel Outdoor          57,542 www.clearchanneloutdoor.com 3 Bell Media Canada          45,000 www.bellmedia.ca 4 Outfront Media          42,125 www.outfrontmedia.com 5 Adams Outdoor. […]

billboardinsider.com
Mon, Feb 19 at 9:28 PM

Good news for roadside billboards as people continue to drive more but vehicle miles travelled have not exceeded 2019 levels yet (Billboard Insider)

Here are the highlights from the FHWA December 2023 Traffic Volume Trends. Vehicle miles travelled increased by 2.2% in December 2023 versus December 2022. During December 2023 traffic rose in all areas of the country except the South-Atlantic region in which vehicle miles travelled declined by 0.2%. […]

billboardinsider.com
Mon, Feb 19 at 10:13 AM

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