WPP closes its out-of-home unit tenthavenue in post-Martin Sorrell reorganization (More About Advertising)
Tenth Avenue sat on top of Kinetic, WPP’s global Out of Home planning and buying company. Apart from supervising Kinetic its operational business seemed to be mainly an experiential agency in South Africa. Tenth Avenue came into being around the time WPP was negotiating a tricky buyout of Eric Newnham’s Poster Publicity. […]
Wed, May 22, 2019 at 1:29 PM