Two vacant storefronts in New York are turned into high-profile digital signage ads (Invidis)

by Florian Rotberg. The French Champagne house Perrier‑Jouët transforms vacant retail real estate into immersive holiday showcases. In collaboration with Publicis and immersive media specialist Visual Feeder, the brand converted two empty storefronts into luminous digital environments that merge Art Nouveau aesthetics with interactive technology. […]