UK out-of-home advertising revenue grows 15% in Q1 2026 (Outsmart)

Outsmart, the trade body for the Out of Home (OOH) advertising industry reports OOH advertising revenues for the first quarter of 2026 total £341.2m, an increase of +15% compared to the same period last year. The figures, collated by PwC, reveal that Digital OOH revenue grew +17.6% and Classic OOH grew +10.1%. Digital’s share of revenue in Q1 was 67%. […]