Study: large DOOH screens hold 5x more attention than online ads (16:9)
by John Berkovich. A new UK study, “The Attention Dividend”, suggests that premium large-format DooH screens attract substantially more attention than online formats, holding viewer gaze for more than five times longer. […]
sixteen-nine.net
Mon, Aug 11, 2025 at 12:11 AM
Mon, Aug 11, 2025 at 12:11 AM
