Out-of-home is thriving as every other medium is struggling; and other quotes from the Independent Billboard Operators conference (Billboard Insider)
Mark Boidman, Solomon Partners, Global Media Group Head. “So what keeps us up at night…. is longer term leases……We like to see longer term leases with low fixed rents. […]
billboardinsider.com
Fri, Apr 21 at 1:56 PM
Fri, Apr 21 at 1:56 PM