New programmatic DOOH platform VIOOH “shakes up” the OOH advertising industry (MarTechSeries)
“The platform makes OOH inventory more accessible and attractive to advertisers and media agencies, at a time where a larger percentage of budgets are being spent online. To that extent, VIOOH is enabling data-driven media buying and programmatic trading in real time,” Conti continued. […]
martechseries.com
Thu, Jun 14, 2018 at 4:22 PM
Thu, Jun 14, 2018 at 4:22 PM