Miami Herald: Smart billboards detect your car and display ads tailored to you
Roadside cameras will read license plates, and powerful computers will make snap judgments based on likely home address, age, race and income level to pitch products or services through the billboards. Once ads flash up on roadside digital screens, the sales pitch may not stop. Any mobile phones in a passing vehicle may light up with a reinforcing message linked to the ad. […]
Wed, Sep 20, 2017 at 7:15 PM