Industry reacts to Global entering the OOH market (Mediatel)
The surprise double acquisition, to be named Global Outdoor, is estimated to have cost more than £200m, and has shocked many in the industry. Here, experts share their views. Nicole Lonsdale, Chief Planning Officer, Kinetic UK The news that Global has acquired Primesight and Outdoor Plus will no doubt send ripples through the OOH-sector, whose consolidation we have long been anticipating. […]
Thu, Sep 20, 2018 at 6:07 PM