How programmatic advertising helps to target the right audience (GeoSpatialWorld)
BIA/Kelsey forecasts that US location-based ad spend will double in the next five years. Since nomenclature, local preferences, competitors, and buying habits vary widely from state-to-state and city-to-city, location-based advertising delivers better performance and deeper insights for marketers of all shapes and sizes. […]
Sat, Jun 16, 2018 at 1:39 AM