Global out-of-home bosses count on programmatic, DOOH to boost the recovery (Mi3)
By Paul McIntyre - Executive Editor. The CEOs of OOH firms based in the UK, US, Germany and Australia believe sector fundamentals are healthy – and that public mobility is starting to return. Covid-19’s immediate impact, they argue, is more nuanced than investor panic might imply, while the long-term trend is one of growth. […]
Wed, Aug 5, 2020 at 11:35 PM