Firefly Hires Former Google and Clear Channel Execs to Develop Measurement and Analytics for Fastest-Growing DOOH Platform in US

Firefly, the company leveraging taxi and transportation network vehicles to build a smart city media network, announced it is expanding its measurement and analytics team with two new hires: Dr. Taylan Yildiz, who will head up the team as Chief Analytics Officer, and Michael Steinberg, who will join as VP of Media and Analytics. […]