Chief Executive Officer of the Indian Outdoor Advertising Association Praveen Kumar Vadhera steps down (Exchange4Media)

Vadhera, a seasoned advertising and out-of-home professional with over three decades of experience, had joined IOAA as CEO in November 2023. His exit comes at a time when the OOH industry is navigating a critical phase of transition — from measurement and digitisation to regulatory scrutiny and civic-policy changes across key markets. […]