Australian OOH media revenue up 11.8% in Q1 2023 (AdNews)

Net media revenue for OOH jumped 11.8% to $259.4 million in the March quarter 2023, according to the Outdoor Media Association (OMA). Digital OOH (DOOH) revenue accounts for 67.6% of total net media revenue year-to-date, an increase over the recorded 57.6% for the same period last year. The OOH industry is projecting an annual compound growth rate of 9% over the next four years. […]