ANZ market: Despite the decline from government spending, outdoor delivered the best result among all media in March (Mumbrella)

by NICO ARBOLEDA. Advertising spend in Australia has declined year-on-year for the first quarter of 2023 following an unusually high-spending 2022, according to Standard Media Index. SMI found advertising revenue across Australia declined 5.1% in the quarter ended March 2023, thanks to reduced spending from the government category. […]