Another look at how Skoda employs augmented reality in outdoor campaign (marketingmag)
Skoda is using virtual reality in an outdoor campaign at London Waterloo station this week, as it seeks to engage consumers by enabling them to customize a Skoda Fabia. The car brand is hosting an augmented reality experience at the station until Friday that aims to "bring to life" its new model. […]
Wed, Feb 11, 2015 at 8:42 AM