OOH effectiveness? 4,000 men applied to date the woman who paid for ‘marry me’ billboards and taxi ads (The Sun)

By Kate Kulniece. Lisa Catalano, 42, decided to splash out on ‘Marry Me’ billboards and taxi ads – and the response has been shocking. The 42-year-old resorted to launching her campaign after becoming frustrated with dating apps, which weren’t producing meaningful conversations or dates. […]