oOh!media shutters retail media arm, reo (Mi3)

By Nadia Cameron - Publisher | Editor. Redundancies ensue as retailers extend preference for in-housing to owned media offerings. Retail media might be a $3bn annual advertising market growing at 15-20 per cent per annum, but the marketing leader’s penchant for in-housing capability is also increasingly in evidence across owned media orchestration as more retailers pile in. […]