Deliveroo launches a DOOH network of HD screens fitted to a new fleet of electric scooters (Yahoo/Sky News)

Deliveroo has struck a deal to turn its delivery vehicles into advertising inventory, providing a potentially valuable new revenue stream during a period of uncertainty for the UK economy. Sky News understands that Deliveroo will next week announce the launch of an out-of-home advertising platform in the form of digital HD screens fitted to a new fleet of electric scooters. […]