OOH ad operator Pattison Outdoor to install 30 new digital display structures along major highway in Ontario
Wednesday, December 20, 2023
TORONTO — PATTISON Outdoor Advertising, Canada’s out-of-home advertising company, has partnered with ONroute, the operator of highway travel service centres in Ontario. Pattison will install 23 advertising structures, sized at 14’x48’ featuring a grand total of 30 digital display panels and 16 static display panels. Specifically, 16 double-sided structures, showcasing a digital display on one side and a static display on the other. Additionally, there will be seven double-sided structures dedicated entirely to digital displays. The displays will be erected along Highway 401 from the westernmost to the easternmost limits of Ontario, and touching key markets along Highway 400 up to Barrie.
The first phase of the signage installations is set to launch in December of 2024.
About ONroute:
ONroute operates 23 travel plazas located along Highways 400 and 401 in Ontario. Our locations provide travellers with fresh and exciting food and beverage options, gas, and other amenities that improve your travel experience. Each of our locations features well-known franchise brands, a convenient 24/7 ONmarket, EV charging stations, restroom amenities and free customer Wi-Fi.
For more information, visit https://www.onroute.ca/ or join the conversation on X at @visitonroute; Facebook at /visitONroute; Instagram at @visitonroute.
About PATTISON Outdoor Advertising:
PATTISON Outdoor Advertising, a division of The Jim Pattison Group, is Canada’s leading Out-of-Home advertising company. PATTISON Outdoor helps brands and businesses harness the power of Out-of-Home advertising by providing the most comprehensive range of products, markets, insights and customer support services. With its roots reaching back to 1908, PATTISON has been providing innovative solutions for Out-of-Home advertising opportunities with products ranging from traditional billboards and posters to transit, digital, airports, residential, office, and street furniture. PATTISON is headquartered in Toronto, Ontario and includes over 25 sales offices across the country providing advertisers unmatched reach and coverage with products available in nearly 200 markets coast to coast. PATTISON Outdoor Advertising is the exclusive supplier for advertising on the Toronto Transit Commission’s (TTC) transit system.
www.pattisonoutdoor.com
For media inquiries, please contact:
Nicholas Campney
Director, Leasing & Legislation
PATTISON Outdoor Advertising
Email: ncampney@pattisonoutdoor.com
Phone: 905-282-6853