DOOH ad operator Branded Cities renews its existing agreement for CF Toronto Eaton Centre Tower at Yonge and Dundas
Wednesday, November 29, 2023 · Promoted content
Toronto, Canada – November 28, 2023 – Branded Cities is an out-of-home (OOH) company with a presence throughout North American advertising markets such as New York, Las Vegas, Los Angeles and Toronto.
Branded Cities has renewed its long-term agreement with Cadillac Fairview (CF) for its CF Toronto Eaton Centre Tower.
The company’s ad inventory includes prestigious destinations: Yonge and Dundas, recognized as Canada’s busiest intersection; Union Station, acknowledged as Canada’s busiest building; and The Well, the epicentre of Downtown Toronto West.
In recent years, Branded Cities has expanded its presence within Union Station, introducing new offerings such as the Front St. Moat screens, the Bay Promenade screens, the Bay Concourse digital network and digital screens at the entrance of the Scotiabank Arena. Simultaneously, it launched screens at the Rogers Media Tower and converted the Atrium Spectacular into the largest digital screen in Canada, now called the Atrium Media Tower.
This move follows the installation of DOOH screens at The Well and the West Edmonton Mall.
“We welcome this opportunity to continue to offer our clients the best and most premium assets, allowing our creativity to shine by offering innovative capabilities and activations at our destination venues. As the leading iconic Out-of-Home company in the industry, we’re committed to becoming the first choice for brands who want to reach the most desirable audiences with maximum impact,” said Steve Ellman, Chairman and Chief Executive Officer at Branded Cities.
About Branded Cities
Branded Cities, which is owned by EL Media and Shamrock Capital, is an Out-of-Home media company with an integrated network of premier digital and static signage across North America. The digital and static media assets span across some of the largest markets in the United States and Canada (New York, Los Angeles, Chicago, Philadelphia, Toronto, Edmonton, Montréal, Ottawa and many more) and are situated in the country’s valuable Out-of-Home environments such as Times Square, the Las Vegas Strip, West Hollywood, Union Station and Yonge-Dundas Square. Branded Cities empowers brands to deliver impactful and engaging messages to North America’s most desirable, hard-to-reach audiences. EL Media is an affiliate of The Ellman Companies (“Ellman”). Ellman is a privately owned media, real estate and investments group founded in 1972 with diverse interests in the U.S., Canada and the Caribbean.