Ad Age: Troubling signs for out-of-home amid coronavirus pandemic
All signs point to a struggling out-of-home industry as consumers stay indoors amid the novel coronavirus outbreak. Outfront Media's stock, for instance, has fallen 64 percent to about $11 a share since late February; Lamar Advertising is down 52 percent to $41 a share during the same time period. Clear Channel, meanwhile, is coming in under a dollar ($.45) for the first time in its history. […]
Wed, Mar 25, 2020 at 7:26 PM