The Drum: Global secures exclusive outdoor ad contract for Newcastle’s Tyne And Wear Metro

Global has secured the Tyne And Wear Metro outdoor advertising contract, one of the largest outside of London, in effect adding 36 million potential viewers to network. The media and advertising company has added 60 stations to its remit after a competitive pitch, this includes four of the major city-center stations in Newcastle, Central, Monument, St James and Haymarket. […]