Global to buy Exterion Media in third deal to create OOH giant (Campaign)
Radio group Global’s planned acquisition of Exterion Media, which holds the London Tube advertising contract, will dramatically increase its investment in the OOH sector, making it a serious rival to JC Decaux, the number one in out-of-home in the UK. Exterion Media’s operations in Ireland, France, the Netherlands and Spain will also expand Global’s reach in Europe. […]
Sat, Oct 13, 2018 at 2:38 PM