A recap of Cannes Lions 2018 by Clear Channel Outdoor’s Lou Stubbins
“The fact that we can now be more flexible with digital allows us to be more creative with how Out of Home interacts with the consumer. However, less than 10% of all digital Out of Home campaigns utilise the full capabilities of the screens and that’s something that we are working hard to change. […]
Thu, Jul 12, 2018 at 5:14 PM
