These digital billboards will actually check your emotions (Visual News)
Initially installed in London, the agency worked with Clear Channel and Posterscope to create billboards that used a Microsoft Kinect camera to read a viewer’s emotions to determine the best version of an ad to display. An algorithm then analyzes the response to measure the success of the ad displayed and uses that information to repeat the favorable ads, while trashing the bad ones. […]
Sat, Sep 3, 2016 at 1:12 AM