Clear Channel Outdoor’s Rainbow Kirby on OOH: The Power of Unskippable Media (Media Village)
A lot of out-of-home inventory was bought by location, and now the thinking has shifted to buying audiences. Great creative will always reign supreme, and it's not all about digital. You can integrate mobile into static printed billboards. […]
mediavillage.com
Thu, Jun 9, 2016 at 4:30 PM
Thu, Jun 9, 2016 at 4:30 PM