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Master Black Friday Month with Video IRL Strategies

Master Black Friday Month with Video IRL Strategies Published: August 6, 2024 Black Friday has morphed from a single-day frenzy into a month-long shopping marathon. With sales predicted to skyrocket past $10 billion this year, competition is fiercer than ever. To capture the attention of millions of eager consumers, brands must adopt a strategic, multi-faceted approach. […]

adomni.com
Tue, Aug 6, 2024 at 12:58 PM

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Touchdown! Elevate your NFL Marketing Game with Video IRL!

Touchdown! Elevate your NFL Marketing Game with Video IRL Published: July 26, 2024 The roar of the crowd, the electrifying energy - it’s beginning to feel a lot like NFL season. This presents a golden opportunity for brands to tap into the fandom of football while elevating their marketing game!  With fierce competition for consumer attention, traditional methods might not be enough. […]

adomni.com
Fri, Jul 26, 2024 at 10:03 AM

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Cannes Lions 2024 Key Takeaways

Cannes Lions 2024 Key Takeaways Published: June 27, 2024 Adomni headed to the south of France to attend the Cannes International Festival of Creativity. Industry experts from the world’s most iconic brands arrived for five days of experiences, networking opportunities, and endless creativity! […]

adomni.com
Thu, Jun 27, 2024 at 12:05 PM

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Unlock Creative Excellence with Adomni’s Cookie DOOH

Unlock Creative Excellence with Adomni’s Cookie DOOH Published: May 21, 2024 In a world inundated with ads, standing out is crucial. After all, to make an impression, you must have a creative ad—at least according to the world’s leading marketing data and analytics companies, Kantar and WARC. […]

adomni.com
Tue, May 21, 2024 at 2:08 PM

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Political IRL Ads and Voter Influence

Political IRL Ads and Voter Influence Published: April 15, 2024 The latest report from Morning Consult and OAAA (Outdoor Advertising Association of America), "Influence of Out of Home Political Ads," reveals the remarkable impact of out-of-home (OOH) advertising on capturing voters’ attention during this most critical political season.  Let's take a look at the key findings: Political IRL ads are resonating more with voters this year! […]

adomni.com
Mon, Apr 15, 2024 at 2:30 PM

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Shopping OTG: Revolutionizing Commerce in the Real World

Shopping OTG: Revolutionizing Commerce in the Real World Published: March 18, 2023 Shoppable video ads have surged in popularity thanks to the rise of social media. Now, 43% of businesses plan on using interactive video this year alone. […]

adomni.com
Mon, Mar 18, 2024 at 9:06 AM

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Maximize Your Political Ad Investments With Real-World Reach

Maximize Your Political Ad Investments With Real-World Reach Published: February 6, 2023 As the echoes of the Iowa caucus votes settle, the unfolding presidential race is starting to look eerily reminiscent of the 2020 showdown between Biden and Trump. […]

adomni.com
Tue, Feb 6, 2024 at 2:52 PM

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Elevate the Madness with Video IRL

Elevate the Madness with Video IRL Published: January 16, 2023 It’s almost that time of year again and basketball fans are rejoicing!  The 2024 men’s basketball NCAA tournament released its schedule with Selection Sunday starting on March 17th. With 56.3 million U.S. […]

adomni.com
Tue, Jan 16, 2024 at 2:55 PM

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Score BIG with Video IRL during The BIG Game

Score BIG with Video IRL during The BIG Game Published: January 5, 2023 The BIGGEST football game of the year is headed to Allegiant Stadium in Las Vegas for the first time! […]

adomni.com
Fri, Jan 5, 2024 at 2:39 PM

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Advertising Trends: What does 2024 have in store? (Adomni)

Advertising Trends: What does 2024 have in store? Published: December 14, 2023 Navigating the events that happened in 2023, from the growth of AI and machine learning to voice search optimization, it’s become apparent that the pace of change in our dynamic world is relentless. […]

adomni.com · Promoted content
Thu, Dec 14, 2023 at 12:11 AM

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A Lookback at 2023 OOH Growth

A Lookback at 2023 OOH Growth Published: December 8, 2023 The Harris Poll and OAAA released an in-depth overview of the key trends & consumer insights for 2023.  Let’s delve into the report to explore the expansion of the out-of-home (OOH) industry and the latest discoveries for the year. […]

adomni.com
Fri, Dec 8, 2023 at 10:34 AM

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End-of-year Recap: OOH Insights + Consumer Engagement

End-of-year Recap: OOH Insights + Consumer Engagement Published: December 1, 2023 The Harris Poll and OAAA released an in-depth overview of the key trends & consumer insights for 2023.  Let’s dive into the report to discover how out-of-home (OOH) has captured audience attention and engagement this year! OOH ads capture audience attention and engagement! […]

adomni.com
Fri, Dec 1, 2023 at 10:47 AM

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Key Takeaways from Advertising Week NY 2023

Key Takeaways from Advertising Week NY 2023 Published: October 24, 2023 This year's Advertising Week not only met but surpassed expectations, bringing together over 12,000 attendees, content creators, and well-known celebrities. […]

adomni.com
Tue, Oct 24, 2023 at 4:22 PM

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Navigating the Marketing Landscape

Navigating the Marketing Landscape Published: October 23, 2023 In the ever-evolving marketing landscape, a wide range of advertising platforms stand at the ready, each serving a distinct purpose in shaping consumer behavior. […]

adomni.com
Mon, Oct 23, 2023 at 2:19 PM

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OOH Impact: Home, Hotel, and Legal Ads

OOH Impact: Home, Hotel, and Legal Ads Published: September 30, 2023 The latest OOH Consumer Insights Q4 2023 report from Harris Poll and OAAA shows that out-of-home (OOH) advertising has a significant impact on audiences across different product categories.  Let's take a look at the findings: OOH’s Lasting Impression on Home Improvement Nearly 6 in 10 adults recall seeing OOH ads for home improvement stores. […]

adomni.com
Sat, Sep 30, 2023 at 1:31 PM

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