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Wednesday, January 18, 2023 Wed, Jan 18, 2023

EV Charger MediaCo Volta Acquired By Fossil Fuel Giant Shell. No, Really … (16:9)

The largest DOOH media company marketing EV charging stations as a medium just did a deal to be acquired – somewhat surprisingly by a ... […]

sixteen-nine.net
Wed, Jan 18, 2023 at 9:34 PM

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Tuesday, May 12, 2015 Tue, May 12, 2015

Projects: Shell Does Own Gas Pump Network

Fuel giant Shell is bankrolling its own screen network on gas pumps in the Netherlands, with some 75 stations and 600 screens up and running. The company also has a trial going in Malaysia. The content is a 90-second loop of 10 second spots for store promotions and customer information. The network is running BroadSign‘s ad-centric play-out and media targeting platform. […]

sixteen-nine.net
Tue, May 12, 2015 at 8:47 AM

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