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16:9: Telecom Rogers Gets Into DOOH Via Acquisition Of Rouge Media’s Canadian Footprint

The Canadian arm of Rouge Media has been acquired by Rogers Sports & Media, giving the Toronto-based telecommunications and media company a footprint in digital OOH media. Rogers, in Canada, started as a cable company, but as the case with many large companies with that DNA it has turned into a conglomerate that has everything from broadcasting and print to wireless networks. […]
Tue, Jan 5, 2021 at 9:12 AM

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