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OOH Ad Revenues Up 6% In US In Q1 2019: OAAA

Overall out of home (OOH) advertising revenue in the U.S. went up 6% in Q1 2019 compared to the previous year, accounting for $1.78 billion in spending, based on new numbers released by the Out of Home Advertising Association of America (OAAA). […]

sixteen-nine.net
Thu, May 30, 2019 at 11:14 AM

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OAAA Releases Report On How Out Of Home Mediacos Fit In Smart Cities

The Outdoor Advertising Association of America (OAAA) has released a study looking at how the development and implementation of smart cities creates opportunities for the out of home advertising industry, and how media companies need to plug in. “The smart cities phenomenon is creating real opportunities for the OOH industry,” the report says. […]

sixteen-nine.net
Mon, Jan 8, 2018 at 5:33 PM

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