There are stories all the time about big mass transport venues that undergo renovations, upgrades and expansions, putting in big screens and flashy experiential ... […]
One of the underground walkways between subway lines in central Shanghai now has a 112-meter-long fine pitch LED video display running along one wall. ... […]
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Turns out the screens are as bad as the germaphobes expected – with fecal material traces (aka poop) showing up on every screen tested. Among the nasty stuff found on screens: Coliforms, Staphylococcus aureus pseudomonas, Listeria, Enterococcus faecalis, Proteus and Bacillus. […]
Best Creative Campaigns in March demonstrated that all product categories can make the most of out-of-the-box concepts and create truly memorable and unique campaigns. From popcorn scented bus shelters to superhero costumes, have a look below at the top three Creative Solutions campaigns as voted by the JCDecaux teams around the world. […]
Best creative campaigns in February stood out because they focused on the audience, they were fun and surprising for the passers-by without being overly self-promotional. Have a look at the top three campaigns from last month as voted by JCDecaux teams around the world! […]
Technology is becoming the order of the day in China, as the 2015 BrandZ Top 100 Most Valuable Chinese Brands report revealed (Source: Millward Brown). […]
Every month JCDecaux employees vote for their favourite Innovate campaign via our internal social media platform, Bee. For November 2014, Amazon in China was voted the Winner for their innovative use of showcasing and QR codes in Shanghai metro. […]
