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Marks & Spencer and JCDecaux Present the First Virtual Catwalk

The iconic British retailer Marks & Spencer and JCDecaux Netherlands created a virtual catwalk in The Hague. Marks & Spencer showcases its new spring collection with an interactive bus shelter – the very first interactive campaign in the Netherlands to use the swipe technology. Using the interactive screen, passers-by were able to swipe through the entire collection very easily. […]