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Friday, March 27, 2020 Fri, Mar 27, 2020

DPAA, Madwell Collaborate on Global PSA Campaign to Fight Coronavirus (DSConnection)

‘We Are the Countervirus’ launches on OOH screens in US, Canada, UK, EMEA, Asia and additional countries NEW YORK, March 27, 2020 – DPAA, the leading global organization for all advertising and content outside the home, and independent ad agency Madwell have teamed up to create a global PSA campaign to stem the tide of the coronavirus. […]

digitalsignageconnection.com
Fri, Mar 27, 2020 at 1:16 PM

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Tuesday, March 24, 2020 Tue, Mar 24, 2020

16:9: DPAA, Indie Agency Madwell Team Up For Global “We Are The Countervirus” PSA Effort

The DPAA has collaborated with the Brooklyn-based indie ad agency Madwell on a public service media campaign geared to digital out-of-home screens across the globe. Called We Are The Countervirus, the campaign already has committed inventory in screens from numerous DOOH networks in the US and UK, and more screen time is being pursued with network operators in Canada, Mexico, Europe and Asia. […]

sixteen-nine.net
Tue, Mar 24, 2020 at 12:22 PM

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