2020 has been a difficult, unpredictable year for economies around the world. Businesses suffered a huge blow due to the COVID-19 pandemic. Screen technology was among the industries negatively hit by the effects of the novel coronavirus. […]
Agencies can now expand their OOH strategy through the power of Lyft’s and Adkom’s real-time platforms across NYC’s live digital car-top fleet New York, NY (September 2, 2020) – Adkom, North America’s largest aggregate network of independent out-of-home inventory, is now the exclusive representative of Lyft’s digital taxi-top advertising network to national and specialist agencies. […]
Since the COVID pandemic first accelerated in March 2020, there have been a lot of lessons learned and adaptations made. […]
As the COVID-19 pandemic spread across the U.S., businesses large and small jumped into action to address everything from health precautions to changing hours to new services and product offerings. Many also took full advantage of one particular asset: Digital signage. […]
Museum exhibits have always sparked inspiration, imagination and learning as visitors interact with and absorb the content on display. In the current climate of the COVID-19 pandemic, however, many museums have had to temporarily shut down and are currently unavailable to visitors. […]
“We saw a fragmented industry of hardware vendors, one-off cloud-solutions, content management systems, and consultants. We saw systems that were so antiquated and expensive to operate, the overhead didn’t make much sense. […]
The Entertainment & Recreation industries, like most modern arenas of business, have been uniquely impacted by the COVID-19 shutdowns and confusion. Many film and serialized television projects have been postponed or canceled due to the pandemic, and those that have soldiered through have had to reduce locations shoots to accommodate tightening budgets and travel restrictions. […]
2020 has seen increased pressure on healthcare workers and facilities worldwide. Frontline workers stepped up to the mark when COVID-19 hit our communities and sent thousands to their door. When we emerge from this unexpected pandemic, much will be changed in all industries, and the most changed industry of all may be healthcare. […]
As retailers reopen and attempt to woo customers back into their stores, the in-store experience — already on its way to dethroning prices and products as the top driver of traffic — will become the most essential component of retail success. In-Store Experiences Drive More Business People can buy anything online today. […]
DALLAS – June 2, 2020 — Reflect Systems, a leader in place-based digital experiences for retail, entertainment and healthcare providers, today announced it has successfully deployed BrightSign’s voice-activated interactive experience for a national technology retailer. […]
How has psychology and understanding the human brain helped to inform your content approaches? This week’s question is answered by members of the DSE Advisory Board CONTENT COUNCIL “We subconsciously use bias all the time to make choices and navigate information we are exposed to through other people and our environment. […]
As the coronavirus pandemic continues, there is understandably a huge concern about spreading the virus through shared public areas and items, from petrol pumps to ATM keypads to touchscreens. […]
Patented antimicrobial technology helps keep customers and employees safe during and beyond COVID-19 pandemic NEW YORK – As retail, restaurants, hospitality and other service industries start reopening across the U.S. and Canada, customer health and safety is the critical priority. […]
For decades, Out-of-Home (OOH) and small business have been the most steadfast of partners with the majority of OOH ads being sold to promote local businesses. This powerful, enduring partnership has taken on new and vital meaning during the current COVID-19 crisis. […]
ST. PETERSBURG, Fla., April 28, 2020 — For the first time in its 37-year history, shopping intelligence leader Catalina is providing unprecedented access to its exclusive in-store media network–which reaches 91 million U.S. households–to respected fellow industry leaders who have helped pioneer the consumer products promotions industry. […]
