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How Will AI Change Advertising for the Music Industry?

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dashtwo.com
Fri, Sep 19 at 2:55 AM

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The Silent Killer of Good Marketing: Being Boring

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dashtwo.com
Mon, Aug 4 at 1:59 PM

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Will AI Take Over Media Buying?

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dashtwo.com
Mon, Jul 14 at 8:15 AM

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Is Outdoor Advertising the Last Honest Medium for Brands?

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dashtwo.com
Sun, Jul 6 at 8:42 PM

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How OOH Advertising Quietly Censors

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dashtwo.com
Tue, May 27 at 12:13 PM

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Digital Ads in the Trump Era: Key Insights for Brands

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dashtwo.com
Tue, May 6 at 12:00 PM

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Montreal developers say their AI-based ad targeting solution allows marketers to target web, mobile, and digital out-of-home (DOOH) ads without relying on cookies (Sign Media)

Location intelligence startup Urbanoid of Montreal and Concordia University’s Applied AI Institute have developed new technology to allow marketers to target web, mobile, and digital out-of-home (DOOH) ads without relying on cookies. […]

signmedia.ca
Mon, Sep 25, 2023 at 10:50 PM

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Interactive ads encourage genuine connections to Billy Bishop airport

Billy Bishop Toronto City Airport has launched an interactive, multiplatform ad campaign featuring genuine, candid experiences from actual passengers, employees, and partners of the downtown transportation hub. […]

signmedia.ca
Mon, Sep 25, 2023 at 4:36 PM

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Media Resources Release Third-Gen Of Its Digital Billboard Light Pollution Counter-Measures Tech (16:9)

LED and traditional sign manufacturer Media Resources has developed and released a third generation of technology designed to reduce the amount of light from ... […]

sixteen-nine.net
Thu, Jul 20, 2023 at 10:20 PM

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New advertising design studio to boost Vistar’s creative capabilities

Digital out-of-home (DOOH) software provider Vistar Media has launched Vistar Studio, a new global operation which provides advertising design services to marketers within the out-of-home (OOH) media sphere. […]

signmedia.ca
Mon, Jun 12, 2023 at 4:39 PM

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DOOH Technology for Every Advertiser

The ever-changing digital out of home (DOOH) industry has a place for everyone. Find an application that makes sense for you or your clients and watch your sales skyrocket. […]

blog.daktronics.com
Thu, Nov 10, 2022 at 3:33 PM

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Sign Codes: Five Myths about Digital Displays Dispelled (Daktronics)

Daktronics provides advice about how to overcome objections and dispel the myths surrounding digital LED signs and billboards. […]

blog.daktronics.com
Mon, Jun 13, 2022 at 8:00 AM

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Get out of the Rut – and into People’s Minds – with Unusual Digital LED Signage

Out of Home professionals are getting creative. Are you keeping up? […]

blog.daktronics.com
Wed, Feb 16, 2022 at 9:33 AM

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A Fix for the Content Blues

Today’s thoughts on the state of content for DOOH come from Gina Kuck, Business Development for Daktronics National Accounts. Prior to her current role, Gina led the Creative Services team and helped write the industry best practices for LED technology. […]

blog.daktronics.com
Thu, Feb 10, 2022 at 1:16 PM

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OOH Projected to Finish 2021 Strong and Grow 11% in 2022 (OAAA)

Following higher-than-projected ad spend in the first half and a strong economic outlook in the second half of 2021, MAGNA raised its total year US ad sales forecast to $278 billion, or a 23 percent increase over 2020. […]

specialreports.oaaa.org
Wed, Nov 3, 2021 at 11:25 PM

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