Re-upping and refreshing this post from early summer about the global Digital Signage Awards, which 16:9 helps sponsor and guide. The submission window is starting to close, and with the demise of DSE and the COVID-driven reduction in marketing opportunities, entering awards makes more sense than ever. […]
This is the Doughnut Theater Experience – the big Wow Factor feature of a Krispy Kreme flagship store in Times Square in New York. David Title and his crew of artists, coders and techs at Bravo Media spent about a year developing a set of visuals for the store, which just opened this week. […]
The folks at Minneapolis-based subscription content store Screenfeed are rolling out a pair of new services today that visualize trending topics for Google and Twitter. The new Google and Twitter Trends tap into what people are thinking and talking about globally, aimed at people “of all ages and demographics that have a desire to stay on top of trending topics. […]
Projection-mapping has been done on all kinds of things – including a retired Space Shuttle and D.C.’s obelisk – but this is the first time I think I have seen a working rocket used as a display canvas. […]
The big architectural and experiential design firm NBBJ has developed an interesting paper that looks at signage as an important means of de-stressing visits to medical centers by people who are worried they’ve picked up COVID-19. “Studies show high levels of the stress hormone, cortisol, can decrease memory and critical thinking skills,” says a team from NBBJ, on its blog. […]
Via AV Interactive This is a semi-transparent LED mesh wall wrapping around the corner of a mixed-use tower in in Burnaby, BC, a city in the immediate orbit of Vancouver. The screen, with a shape very reminiscent of that big Samsung display in Seoul, is very different in that it is there solely to run public artwork, as opposed to brand advertising. […]
There is nothing all that new about projection mapping on a car, but this is a really great example of going beyond the car itself as the display canvas. […]
The luxury goods brand Louis Vuitton opened a new store at Rome’s international airport back in late February, just as the pandemic really started to take hold in Europe. So with airports almost empty for months on end, not that many people have likely seen the giant LED facade that welcomes shoppers to the store inside Terminal T3 at Leonardo da Vinci International Airport. […]
Here’s another terrific long-form art piece developed by the Seoul creative shop d’strict for a big outdoor LED display in that city. The display wraps around a corner of the SMTown Coex Artium building, part of the Coex Convention and Exhibition Center in the upscale Gangnam district. […]
One of the most powerful effects in digital signage jobs is to add the visuals in unexpected places and ways. This is a lobby at the new David H. Koch Center for Cancer Care at Memorial Sloan Kettering Cancer Center in New York. Designed by the NYC agency C&G Partners, the lobby’s welcome wall is called Dreams in Fiber Optic Wood. […]
I am not much of a fan of body and gesture-tracking applications that ask people to get in front of a screen and wave their arms and have that mimicked on the screen those people are viewing. It tends to be eye-candy that has little evident impact or point. […]
This is a very impressive set of branded experiences that have been lit up in the new corporate head offices for WarnerMedia. The media company took on 27 floors of space at 30 Hudson Yards in New York, a relatively new development area on the west side of midtown Manhattan. The offices bring together numerous brands under one roof, including Warner Bros., HBO, CNN, Cartoon Network and TNT. […]
The World Out of Home Organization (WOO) has launched a worldwide Digital Out of Home media campaign today – called #OurSecondChance – aimed at reminding people that there are some good things that have come out of this horrible pandemic – like reduced pollution. The campaign was developed for WOO by the UK creative agency New Commercial Arts, which just spun up in May. […]
This is a very impressive temporary LED installation in the International Arrivals Hall of Dubai’s vast airport – the busiest on the planet. There are 10 vertical LED sculptures wrapped around support columns that line a main walkway. Instead of those flexible, rounded LED modules, or thin strips, the install uses a set of 10m-tall individual columns, which reduced the cost. […]
The folks at the creative shop Fusion CI are particularly known for computer-generated visual effects that feature water, and this is a great example of their technical chops. The St. Louis Aquarium in that Missouri city has a big LED feature in its Grand Lobby that arcs down to a giant clock face. […]
