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Thursday, October 19, 2017 Thu, Oct 19, 2017

Tuesday, September 12, 2017 Tue, Sep 12, 2017

Ocean adds a fourth city to its vehicle recognition roadside network

Audi is the launch partner for new Birmingham location Premium out of home media owner Ocean has expanded its exclusive Vehicle Recognition Technology (VRT) network to Birmingham with the addition of the technology to its screen covering the southern entrances to The Bullring. This brings a total number of VRT enabled locations to four full motion screens in four different cities. […]

oceanoutdoor.com
Tue, Sep 12, 2017 at 4:19 AM

Monday, April 10, 2017 Mon, Apr 10, 2017

Monday, March 30, 2015 Mon, Mar 30, 2015

Audi Advert Made From Vanishing Vapour

Car manufacturers are no strangers to going that extra mile when it comes to their adverts, and Audi's latest out of home advertising campaign sees them think outside the box to create an innovative ad strategy to promote the Audi A7 Sportback h-tron car.Audi used water vapour and projectors to creative a memorable OOH advertThe eco-friendly car is famous for producing nothing but water vapour from its exhaust - it runs on a fuel cell coupled with a hybrid battery and additional electric motor - and this 'disappearing billboard' campaign similarly leaves nothing else behind. By combining projectors with water vapour, Audi has created a campaign that they feel "disappears but leaves a lasting impression," which was showcased across several cities at nighttime to create a truly memorable advertisement.It's not the first time, though, that zero-emission car producers have stepped up their advertising game to promote their vehicles. […]

feedproxy.google.com
Mon, Mar 30, 2015 at 8:00 AM

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