Thursday, March 28, 2024

Editors’ Picks

Tuesday, April 14, 2015 Tue, Apr 14, 2015

Primesight launches what it claims to be the first real-time reporting tool for out-of-home campaigns (fieldmarketing)

Primesight, in conjunction with On Device Research, has launched Primemobile Live, the first real-time reporting platform for outdoor advertising campaigns. The online portal, which is open to Primesight’s customers, will provide instant access to consumer feedback by reporting data on campaign awareness and resultant changes in attitudes and actions as they develop during the campaign period. […]


Tue, Apr 14, 2015 at 10:26 AM

Monday, April 13, 2015 Mon, Apr 13, 2015

Sunday, April 12, 2015 Sun, Apr 12, 2015

invidis: Munich airport uses indoor 3D mapping to guide visitors via digital signage and mobile.

The airport authority purchased their own trolley and are now able to digitize any indoor location at any time. Interesting enough the main purpose of the data will not only be way guiding but also supporting remote maintenance. Ongoing constructions or technical installations can very easily digitized offering a wealth of information (current maps, photos and 3D mappings). […]

invidis.de
Sun, Apr 12, 2015 at 7:49 AM

Friday, April 10, 2015 Fri, Apr 10, 2015

Effortless global DOOH news tracking:

Get top industry news headlines in your inbox, daily.

You have been subscribed!

Almost there, please check your email for a confirmation link.

Something went wrong. We were not able to sign you up.