Friday, May 29, 2020

Editors’ Picks

Wednesday, March 26, 2014 Wed, Mar 26, 2014

RMG Airline Media Network Expands to Asia

Partners With OnAir to Add International Inventory to the RMG Airline Media Network DALLAS, TX, Mar 26, 2014 (Marketwired via COMTEX) -- RMG NETWORKS RMGN +0.26% , a leading provider of Digital Out-of-Home media and digital signage solutions technology, announced that it has partnered with global inflight connectivity provider OnAir and now offers sponsorships of Wi-Fi on aircrafts equipped with the OnAir connectivity solution. […]
Wed, Mar 26, 2014 at 2:56 PM

Tuesday, March 25, 2014 Tue, Mar 25, 2014

Out-of-home advertising-based TV reality program shows signs of progress

A communications company on Monday announced that it has created a reality TV show based on Out of Home Advertising (OOH) that has all the signs of success and that combines both commercial and public service interests. The announcement at a press conference at a West Palm Beach hotel comes on the heels of tighter government oversight of billboard placement and of OOH ads in general. […]
Tue, Mar 25, 2014 at 3:13 PM

Kantar Media Reports U.S. Advertising Expenditures Increased 0.9 Percent in 2013, Outdoor up 4.4 Percent

Large, midsize advertisers spent 3.3% more year-over-year, offset by a significant 6.6% decline from smaller advertisers. Total advertising expenditures increased 0.9 percent in 2013 and finished the year at $140.2 billion, according to data released today by Kantar Media, the leading provider of strategic advertising and marketing information. […]
Tue, Mar 25, 2014 at 2:52 PM

National CineMedia (NCM) Renews Contracts with Theaters and Adds New Affiliates to its National Cinema Advertising Network

Under the terms of this exclusive long-term renewal, 14 Cobb Theatres with 206 screens and approximately 7.5 million annual attendees will continue to be a part of the NCM’s cinema network and present NCM’s FirstLook pre-feature program to its patrons. NCM is also adding four new high-quality regional theater circuits to its network to further expand its national reach and geographic coverage. […]
Tue, Mar 25, 2014 at 2:38 PM

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