Vistar Media to use Adsquare’s audience targeting tech in programmatic DOOH advertising
This partnership expands Vistar’s full suite of data solutions - including 1st-party, behavioural, demographic and weather targeting - providing marketers with flexible solutions to meet their goals. With this partnership, marketers will now be able to apply Adsquare segments to any open exchange or private marketplace (PMP) DOOH campaign. […]
Tue, Sep 29, 2020 at 6:27 PM