The 10,000-square-foot LED screen forms newest landmark in Saudi DOOH (16:9)

by Antonia Hamberger. For many Muslim pilgrims, the Saudi city of Jeddah serves as the gateway to Mecca – and as a result, welcomes millions of visitors each year. It’s also now home to one of the country’s largest digital facades: a massive LED screen spanning more than 10,333 square feet (970 square meters) across the curved exterior of the Stars Avenue Mall. […]