MediaPost: Tackling Ad-to-In-Store Attribution Q&A With Placed’s David Shim
Placed is able to directly measure an ad impression on digital, TV, and OOH to a real-world store visit. By delivering a single currency across multiple channels of advertising, Placed enables advertisers to measure and optimize to the most effective media, regardless of platform. […]
mediapost.com
Thu, Feb 14, 2019 at 5:46 PM
Thu, Feb 14, 2019 at 5:46 PM