Shopper data firm Catalina to measure the effectiveness of DOOH ads run on on screens at GSTV’s 26,000 locations (PRNewswire)
Catalina will measure the effectiveness of advertising on GSTV to help retailers and brands optimize the impact of specific GSTV ads on in-store sales.. GSTV's digital video platform includes DOOH screens at more than 26,000 fuel retailer sites across the U.S. visited by more than 96 million unique viewers each month. […]
Thu, Dec 2, 2021 at 3:34 PM