QMS sales head says Olympics have given Australian OOH industry a boost amidst ‘dreary market’ (Mumbrella)

By Rosie Drew and Neil Griffiths. After a period of stagnation, the marketing and advertising industry received a much-needed boost during the Olympics, according to QMS head of sales, Tim Murphy. Speaking to Mumbrella this week, Murphy explained how the leading international sporting event revitalised brand campaigns on a global scale. […]