The Drum: Programmatic digital OOH does not spell the death of traditional, static outdoor
The Drum spoke to Adam Green, senior vice president and general manager of Broadsign Reach around how automated digital advertising can be taken outdoor and why moving to more open market transactions will benefit the industry. How can we take programmatic advertising outdoor? […]
thedrum.com
Tue, May 14, 2019 at 9:04 PM
Tue, May 14, 2019 at 9:04 PM